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MAKE IT MEANINGFUL
“Make it meaningful” is Samsung's design strategy which places greatest importance on making sure our design brings true value to the people and the
society they live in. It is now going beyond providing aesthetically pleasing style and delightful user experience. By understanding the users‘ way of life and the way they interact with technology, we have been focusing on creating emotionally and intellectually satisfying products and services.
 

“Make it meaningful” is comprised of three values: smartness, harmony and nature.
“Smart” means making our products approachable and easy to operate, giving users a deep sense of empowerment.
“Harmony” means making our products and services adaptive and aware of the users‘ environment and the context they are in.
“Nature” means pursuing sustainable value in our products to contribute and co-create a society in a world with limited resources.

450 Awards Since 1995

Ativ Book9 Plus

Ativ Book9 Plus

Notebook

iF product design award 2014

M2020 Series

M2020 Series

Compact printer series

iF product design award 2014

GALAXY NX

GALAXY NX

Digital camera

iF product design award 2014

NX300

NX300

Digital camera

iF product design award 2014

UN85S9

UN85S9

UHD TV

iF product design award 2014

KN55S9C

KN55S9C

OLED TV

iF product design award 2014

F9000

F9000

UHD TV

iF product design award 2014

HW-F750 / 550 Series

HW-F750 / 550 Series

Soundbar

iF product design award 2014

Mate

Mate

Mono laser printer

iF product design award 2014

One and One

One and One

Dual color laser printer

iF product design award 2014

Browse through entries

Collaboration

CHEIL Worldwide

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designfever

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Dr. Ing. h.c.F. Porsche AG

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Hongik University

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Porsche Design

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Samsung China

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Silhouette International

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Stefan Diez

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Tangerine

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